I had reached a tipping point. To sort out my drinking, I realised I would have to find the answer myself. I’ve always been a ‘self helper’ – so I went back over everything I’d spent decades learning as a Sales Director, MD, coach and mentor. I revisited the courses, techniques and skills I’d picked up along the way and pointed them all at my drinking, forcing myself to ask WHY?

Asking different questions enabled me to find different answers – answers that helped me understand my habitual drinking and how to break the cycle. After all the years of searching, I was shocked at how powerful the answers were and how rapidly I could effect permanent change.

The experience has been literally life-changing. This year I cycled the ENTIRE route of the Tour de France, raising thousands for disadvantaged children, instead of nursing a bottle on the sofa. My health, fitness, mental wellness, career and relationships have all been transformed. What I learned was too potent to keep to myself, so I spent months refining the ideas, exercises and techniques in order to be able to share them with others.